I design software and lead the people who design it.

For over twelve years I've been a product designer and design leader, building software with personality, joy, and a touch of magic. I'm currently Head of Product & Design at Incomparable, where I help teams turn product design into world-building.

Previously, I was a Senior Product Designer at Shopify, #paid, and Smartly.io, and worked with Unity, GetYourGuide, and Babbel.

I also run hands-on workshops on design principles and empathy for teams around the world — from foggy San Francisco to neon-lit Tokyo. Over a thousand designers, across five continents, have sat in the room.

I consider myself a designer at heart and care deeply about highly polished products.

You can book a call, read a little more about me, or reach me via email.

Work

Writing